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White Paper: Is Reputation Your Most Valuable Uninsured Asset?


A dramatic shift in the value of intangible assets presents the ill-prepared with potentially insurmountable risks. Tony Jaques suggests reputation may well be a company’s most valuable uninsured asset today.

Reputation may in fact be your most valuable uninsured asset. And nothing destroys reputation faster or deeper than a crisis mismanaged.

While you can insure against loss events which may impact reputation – such as business interruption, cyber failure, product recalls or public liability – that’s not the same as insuring the value of reputation itself, which can be very substantial.


SKU: Reputation-White-Paper Categories: , Tags: , Product ID: 28814
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